ASDA is one of the UK’s largest supermarket retailers, with 620 stores across the UK. Burg-Wächter UK was asked to provide a range of everyday use hardware items that suit the needs of ASDA’s typical shopper. The product provided must be offered in efficient neatly produced packaging allowing the product to be easily merchandised whilst offering value for money.
Twenty products in total were successfully rolled out nationwide across ASDA stores. Burg-Wächter UK were able to meet all ASDA’s requirement through our excellent knowledge of DIY hardware and could easily fulfil the complex supply chains of large retail distribution. As a certified ISO9001:2008 manufacturer, Burg-Wächter were able to provide ASDA reassurance that the quality systems were in place to deliver a suitable solution that was competitively priced range that matched ASDA’s requirements and the needs of their customers.